The 7 Summits Climb for Alzheimer’s: Memories are Everything and The 7 City Challenge: Memories Are Everything campaign with Alzheimer’s advocate and mountain climber Alan Arnette took place between November 2010 and November 2012. During this time, the Alzheimer's Immunotherapy Program of Janssen Alzheimer Immunotherapy and Pfizer Inc. funded all of Alan’s 7 Summits climbs and campaign efforts. While the campaign has come to a close, Alan is continuing his efforts to raise awareness and funds for the Alzheimer’s community. To continue to follow Alan’s efforts, please visit his website at www.AlanArnette.com.